April 1, 2017

Resilient Companies


Vibrant companies act differently. Even with a long history behind them, you sense they are current or even state of the art. How do companies stay resilient through all the changes in technologies, different styles, consumer fads, business practices, and new customers every day?

Simple, they are not the company they were yesterday. Vibrant companies avoid the ‘Status Quo Bias’ that affects us all. Keep looking for the new. Looking for the opportunities. Looking out for your customers. Finding better ways to take care of them. Seeing what competitors offer, then offering simpler or better value products/services to compete.

Second vibrant companies take care of their people. Provide benefits and onsite service that free peoples time to work. Simplify processes and procedures to allow creativity. Celebrate & learn from their successes and failures. Avoid overworking people, even if our culture is celebrating overwork.

Why take care of employees? Who takes care of the clients? Burnt out employees are not creative, and do not go the extra mile to make clients happy.

How do companies stay resilient? Create a culture obsessed with pleasing the customer. Truly care about customers and employees.


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